Singerstraße 27
Les Fleurs
Anna Andreeva
March 31 – May 20, 2023
This exhibition was conceived in collaboration with Robert Müller.
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Electrification, 1962
Gouache on technical paper
30.1 × 20.8 cm
Anna Andreeva
Electrification, 1960s
Gouache on paper
98.5 × 94.5 cm
Anna Andreeva
Preliminary Drawing for Electrification Gold, 1970
Ink, gouache and pencil on paper
40 × 28 cm (framed)
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Oriental Flowers, 1960
Gouache on paper
47.5 × 19 cm
Anna Andreeva
Sketch for "Exercises with Circles and Rhombus", 1968-69
Gouache and crayon on graph paper
45 × 39.5 cm
Anna Andreeva
Radiowaves, 1976
Gouache on paper
86 × 60.5 cm
Anna Andreeva
Electrification Sketch, 1950s
Pencil on paper
31 × 21 cm
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Oriental Flowers, 1960
Gouache on paper
56 × 45 cm
Anna Andreeva
Exercise with Circles and Rhombus, collaboration with Tatiana Andreeva, 1974
Ink, gouache, silver pigment on paper
71 × 61 cm
Anna Andreeva
Radio Waves (Black/Green/Blue), 1974
Ink, tempera, mixed media on paper, collage
88.5 × 48 cm
Anna Andreeva
Electrification Sketch, 1950s
Ink and gouache on paper
28.4 × 13.2 cm
Anna Andreeva
Wild Flower + Abstraction, 1958
Gouache, pencil and ink on paper
45 × 36 cm
Anna Andreeva
Exercise with Circles and Rhombus, collaboration with Tatiana Andreeva, 1972
Gouache on paper
86 × 61 cm
Anna Andreeva
Radiowaves, 1988
Gouache on paper
65 × 46 cm
Anna Andreeva
Electrification Sketch, 1950s
Pencil on paper
19.5 × 15.7 cm
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Electrification, 1950s
Encaustics, wax, crayon on paper
51 × 25.8 cm
Anna Andreeva
Electrification, 1962
Gouache on paper
98.5 × 84 cm
Anna Andreeva
Reflection on Surface, 1950s
Silk textile
282 × 89 cm
Anna Andreeva
Electrification, 1960s
Silk textile
325 × 115 cm
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
The Grid, 1977
Silk textile
32 × 31 cm
Anna Andreeva
Surfaces, 1969
Gouache on paper
64.5 × 43.4 cm
Anna Andreeva
The Grid, 1977
Gouache on paper
59.5 × 46 cm
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Les Fleurs, 2023
Installation view
Layr Singerstraße, Vienna
Anna Andreeva
Blue Roses fabric and Pattern Passport, 1960s
Ink on paper, silk textile
30 × 21.5 cm
Anna Andreeva
Oriental Flowers, 1960
Silk textile
48 × 20 cm
Anna Andreeva
The Herbs, 1968 (verso)
Ink, gouache and pencil on paper
54,5 × 43 cm
Anna Andreeva
STCU. Design for the Union of Scientific and Technical Creativity of Youth, 1974
Mixed media on paper
62 × 63.1 cm
All photos by Kunst-Dokumentation.com
Anna Andreeva (1917-2008) was a leading artist and designer at the prestigious state Red Rose Silk Factory in Moscow, where over the course of her career she designed hundreds of patterns for scarves and textiles that have since become examples of a distinctly Soviet “Op Art”. The balance they find between Western-style modernism and a compatible, contemporary design for the modern Soviet woman is quite extraordinary, and a subversive poetic method of exploring and negotiating aesthetic freedoms within a rigid political system.
As her practice modulated according to the shifting political guidelines and parameters throughout the several decades during which Andreeva was active, a compelling vocabulary began to emerge. For censorship reasons, Andreeva often had to invent narratives for her abstract designs in order to justify them to the strict Soviet authorities. One such design was the overlapping zigzag patterns of the “Electrification” cycle. Initially rejected as “pure abstract propaganda”, the artist made a case that electrification was one of the central pillars of Soviet development and the design eventually went into production and was even used for prestigious projects such as the interior design of the state broadcasting building in Moscow.
Les Fleurs at Layr is the first solo presentation of the artist’s Estate. Conceived in collaboration with Robert Müller (curator, Angewandte Collection and Archive), the exhibition draws on comprehensive material to explore the relationship between ‘representational’ and ‘non-representational’ art in the context of specific social conditions. It also renders the artist’s unique position during the complex, historical challenges, and traces the many variations and stages of the work process through (literal) juxtapositions, superimpositions and repetitions.
The exhibition presents a variety of fabric designs from Andreeva’s series, as well as textiles that were produced, mostly with themes such as electricity, radio waves, research and youth – themes of progress in the Soviet Union’s state socialist narrative. The narratives of technology and the natural sciences freed the geometric designs from being non-representational and legitimized their abstraction in the political context. For cases where this negotiation seemed unfeasible, the artist would employ cutouts of flowers – Les Fleurs – to function as “concealment elements”, in order to smuggle supposedly representational motifs into proposals that would otherwise be deemed unacceptable – she carried some in her handbag at all times.
Patricia Grzonka